Personalized, customized, one-off – many consumers are gravitating to products they can personalize when purchasing cars, handbags and shoes. Armed with technology that makes customization more manageable, factories are positioning themselves to respond with an offer known as Manufacturing as a Service.
As consumers embrace the ability to personalize the goods they buy – from customized bras that fit the wearer’s unique proportions to shoes with mix-and-match fabrics that reflect the consumer’s specific taste – Manufacturing as a Service (MaaS) is being implemented worldwide, especially at factories that do manufacturing for hire.