According to a recent report, a Hong Kong start-up is combining 3D scanning and weaving technology to make the perfect pair of jeans, as consumers’ preferences shift from big-name brands to tech-inspired and sustainable fashion.
The start-up, based in the US, joined a Hong Kong incubator in February 2019. It is a zero-inventory “techstyle” store where jeans are only made when an order is placed. The incubator says techstyle covers material and supply chain innovation, wearables merging technology and style, and new retail experiences.
The two-year-old robotics and apparel company aims to become a zero-waste operation. It is developing a 3D weaving machine that would completely eliminate fabric waste, with plans to deploy it in stores as early as the end of this year.